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OOD Legal and Privacy Policy

Privacy Notice for Waitlist Requests

When you submit a request to join the waitlist, OOD collects and processes the personal information you provide, such as your name, email address, company name, and any additional details you choose to share.

We use this information to:

  • Contact you regarding waitlist updates and product availability.
  • Understand your company's needs and determine how OOD can provide value.
  • Send follow-up communications related to your request.

We do not sell or share your personal information with third parties for marketing purposes. However, we may store and process your data using third-party service providers that help us operate, in compliance with applicable data protection laws.

By submitting the waitlist request form, you acknowledge and agree to this use of your information. For more details on how we handle personal data and your rights, please refer to our Privacy Policy below.

Privacy Policy

Last updated: September 7, 2026

About OOD

OOD is an AI-powered brand strategy and identity creation platform that helps users build brand narratives, positioning frameworks, messaging systems, visual direction concepts, and complete brand foundations. This application is available as a web-based service and may be distributed through various platforms.

OOD ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website, use the OOD application, submit a waitlist request, and interact with our AI-powered brand development tools.

1. Information We Collect

Request Information

When you fill out our request form, we may collect the following information:

  • Your name
  • Email address
  • Company name
  • Any additional information you choose to provide

Brand Data

When utilizing the OOD application and our AI-powered brand creation tools, we may collect the brand information you submit — such as descriptions, mission/vision statements, messaging inputs, customer insights, market details, or any other content. We never train on your data or use it to improve our AI systems.

2. How We Use Your Information

We employ the information we collect to:

  • Respond to your waitlist request and communicate with you
  • Deliver the OOD application and our specialized AI tools for brand strategy and identity development, including analysis, content generation, and strategic framework creation
  • Process your inputs to generate brand narratives, messaging structures, and identity components that form the core of the application's functionality
  • Understand your company's needs and determine how the OOD application can help
  • Provide customer support and technical assistance for the application

Important: We never train on your data or use your brand information to improve our AI systems or services.

3. Data Protection & Sharing Practices

We prioritize the security of your information and do not engage, and will never engage, in selling, trading, or leasing your personal data to external parties.

Our services incorporate foundational models from leading AI providers such as OpenAI. These providers maintain their own security protocols, which can be reviewed on their respective websites.

4. Your Privacy Options

Users requiring enhanced data privacy measures can reach us directly via hello@oodbrand.com.

We offer several privacy controls, including:

  • Access to information regarding what data we've collected from you
  • The ability to request removal of your personal information
  • Options to prevent your brand content from being used in our system improvement efforts

5. Your Rights (UK & EU Residents)

If you are in the UK or EU, you have rights under the UK GDPR/EU GDPR, including:

  • The right to access, correct, or delete your personal data.
  • The right to restrict or object to certain types of processing.
  • The right to withdraw consent (if applicable).

To exercise these rights, please contact us at hello@oodbrand.com.

6. Data Security

We implement industry-standard security measures to protect your personal data, including encryption in transit and at rest, secure authentication protocols, and regular security monitoring. While we maintain robust security practices, we encourage users to also follow good security hygiene when using our services.

7. Changes to This Policy

We maintain the right to modify this Privacy Policy as needed. Any revisions will be published on this page and will take effect immediately upon publication.

Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us at:

Email: hello@oodbrand.com